Enterprise-grade analytics, built for every brand.
Accurate attribution, resilient server-side tracking, and conversion recovery - the tools that used to be reserved for brands with data teams, priced so every brand can use them.
Built by operators, for operators · Cost-conscious by design
Why Prism exists
The clarity a growing brand needs most is the one it can least afford.
You can't see what's working
Ad platforms disagree, last-click over-credits the finish line, and journeys collapse into "Direct." You budget on guesswork.
Your ad platforms are going blind
As privacy changes break the tracking pixels rely on, Meta and Google optimize on partial data - performance erodes and your cost per customer climbs.
The technology to fix both has existed for years. It just lived inside enterprise tools. Prism brings it to every brand, at a price that makes sense.
Sailesh · Founder
Built by operators, for operators
We lived this problem across 10+ brands before we built the answer to it.
I'm Sailesh, and I lead Prism. I spent my career close to the numbers that decide whether a brand grows or bleeds cash - at BCG, then at Limitless, an e-commerce group in Southeast Asia, where I was General Manager across 10+ brands.
Running marketing and operations for that many brands, we kept hitting the same walls: no straight answer on which channels actually drove revenue, and ad performance eroding as tracking signal disappeared behind browser and privacy changes. The tools that fixed it were built for enterprises and priced to match.
So we built Prism - accurate multi-touch attribution, resilient server-side tracking, and conversion recovery (CAPI) that sends your sales back to Meta and Google. Built by operators who needed it, priced so every brand can afford it.
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